HoneyBook acquires AI startup Fine.dev to strengthen its platform with agentic AI for entrepreneurs.

HoneyBook, the AI-powered business management platform for small business owners, has acquihired the founding team of Fine.dev, a startup specializing in AI-assisted coding and rapid application development. The financial terms of the deal were not disclosed.

Fine.dev, founded by engineers and entrepreneurs Haggai Hofland, Jonathan Harel, and Dan Leshem, developed AI-assisted development techniques that convert business ideas into working software prototypes in minutes, a process that has become known as “vibe coding.” By joining HoneyBook’s product and development teams, the company hopes the founders will bring this capability directly into the platform, enabling small businesses to customize applications and workflows.


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